What is a Proposal Essay?

A proposal essay unlike many other types of essays has a definite motive which is very evident. The motive is first to bring to their notice, a specific problem and present a solution for it in such a way that convinces the reader that there could not be a possible better solution. This type of essays is written with the objective of promoting and thereby selling a particular product or service. Any essay has an essay format. Even for this kind of an essay, folowing the format is important.

Tips to write a good proposal essay

A good proposal essay should normally have the following characteristics.

The specific issue or problem is usually introduced in the first few paragraphs of the essay. It is significant for the writer to profusely express the consequence of the particular issue or problem in these paragraphs, as the aim of the essay is to convince the readers about the importance and urgency to find a solution. The ultimate aim is however, to enlighten the readers on the prospective solutions and then highlight one particular solution as the one that is most effective and ideal for dealing the problem. Stating the other solutions to the problem is not a necessity and therefore can be left out if the writer chooses to do so. 

Now, we all agree that convincing people is a difficult task, but adequate and authentic factual information could just about do the trick. We are in a world where there is too much of competition in the market for selling anything, be it a product or a service and the consumer is spoilt for choice. In such a world, establishing the superiority of a particular product or brand is only possibly through the testimony and proven results from reliable sources. The writer has to collect all kinds of testimonies and statistical evidence to prove his point. And the essay should be written in a style that does not leave any room for misinterpretation or confusion of thoughts. Many times the writers tend to get carried away in emphasizing the problem and in the end the solution which is the most important part is given less significance. This should be avoided. The writer should also keep in mind to be logical in their writing by empathizing with the needs of the consumer. One can refer to an essay sample to know how an essay is generally written.

In the subsequent paragraphs the writer should emphasize on the need to tackle the problem immediately by stating the consequences of not doing so. For example a proposal essay written on water purifiers should state the consequences of consuming contaminated water, therefore instilling the idea that the reader is putting his health at stake when drinking water.  The essay conclusion should summarize the essay. The points mentioned in the introduction are brought back here. One can follow certain tips on how to write an essay introduction.  However the primary emphasis should be on the solution and why people should opt for it. The reason behind stating this in the conclusion is to make sure that the message reaches the reader effectively, therefore motivating the reader to go for the particular product or service.